Procter & Gamble Celebrates 🎉 20 Years of Clean Water 💧 Efforts and Highlights HOPE Founder, Dr. Mubina Agboatwalla as a South Asia Clean Water 💧 Champion 🏆
- Ambereen Siddiqui
- Mar 15
- 2 min read
Dear HOPE Friends,
Procter & Gamble Celebrates 🎉 20 Years of Clean Water 💧 Efforts and Highlights HOPE Founder, Dr. Mubina Agboatwalla as a South Asia Clean Water 💧 Champion 🏆
Even before HOPE's longstanding partner in clean water 💧 efforts, Procter & Gamble, introduced its Children's Safe Drinking Water (CSDW) initiative 20 years ago, HOPE Founder, Dr. Mubina Agboatwalla, had been advocating for clean water 💧 in Pakistan 🇵🇰, especially with regards to underserved communities who are more vulnerable to adverse health outcomes.
As a change proponent for the socioeconomic welfare of downtrodden communities in Pakistan 🇵🇰, Dr. Mubina partnered with the Centers for Disease Control and Prevention in the early 2000s to conduct field studies and trials for improved health 🩺 outcomes. Working alongside CDC researchers, Dr. Mubina rigorously tested and documented the effectiveness and safety of P&G's Purifier sachets. Her research was published in leading journals and used to provide the scientific foundation for P&G's CDSW Program.
Since then, P&G has joined hands with HOPE to provide over 50 million liters of P&G Purifier sachets to tens of thousands of children and families living in poverty ❤️🩹 throughout Pakistan 🇵🇰. HOPE has been the sole authorized distributor of P&G's Purifier sachets in Pakistan 🇵🇰, both via established routine clean water efforts and urgent natural disasters such as the 2005 Kashmir Earthquake and 2022 Pakistan Floods 🌊.
HOPE's partnership with P&G during the ravishing 2022 Pakistan Flood Crisis 🌊 was transformative as 1/3 of the country was underwater and 33 million people were impacted. Polluted water is a breeding and transmission medium for various diseases such as malaria, diarrhea, and dengue fever, and the criticality of distributing clean water 💧 during natural disasters is a matter of saving lives. During our Disaster Relief Efforts 🆘 following the 2022 Pakistan Floods 🌊 alone, HOPE distributed 21 million liters of Purifier sachets to thousands of families in need, thanks to our partnership with P&G.
As P&G celebrates 🎉 20 years of advancing clean water efforts through CSDW, we are humbled to take part in their journey and milestones. Dr. Mubina's and HOPE's collaboration with P&G can be found here: https://csdw.org/partners/ .
✨Dr. Mubina expressed that "Clean water is more critical than ever," and she looks forward to helping the CSDW Program reach the 25-billion-liter milestone in 2025.
🌹Much gratitude to P&G for recognizing the efforts of Dr. Mubina and HOPE in uplifting marginalized communities throughout Pakistan 🇵🇰 and promoting clean water 💧efforts throughout the country.
Warm regards,
The HOPE USA 🇺🇸 🇵🇰, HOPE UK 🇬🇧 🇵🇰, and HOPE Pakistan 🇵🇰 Teams












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